AMD

EXPEDITE MERGERS

After AMD’s acquisition of ATI, the new company offered more robust, comprehensive solutions to meet customer needs and become the partner of choice. AMD and ATI needed to truly merge into one organization, aligning their strategies, cultures and employees to build a “powerhouse” reputation in the marketplace. AMD built a powerful brand foundation and Learning Design Network developed a customized learning program that helped parlay written strategy into behaviors and actions throughout the organization. The integration process we designed built participation, ownership and passion — and delivered bottom-line results.